Rudd Center for Food Policy and Obesity
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Definition of Exempt Foods

Nutrition information is listed per serving, unless otherwise noted. Guidelines apply to products approved for advertising to children under 12, unless otherwise noted.

General Mills

Singapore Pledge (Singapore Pledge)

Group Calories/ Portion Size Limit Fats Sugars Sodium Nutrient Content/ Additional Guidelines
Either≤175 cal per serving and FDA "healthy" claim criteria with trans fat and sugar addition, as set out in the following boxes0g trans fat<12 g from sugar, other than sugar from fruit, vegetables and dairyNot SpecifiedNot Specified
Or≤175 cal≤2g per serving from sat fat; 0g trans fat per labeled serving<12 g from sugar, other than sugar from fruit, vegetables and dairy≤230mg for cereals and snacks; ≤480mg per serving for side dishes and main dishesSupplies per labeled serving at least one-half serving of a food group targeted for increased consumption (i.e. whole grain, fruit, vegetables, or fat-free or low-fat dairy)