Rudd Center for Food Policy and Obesity
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Definition of Exempt Foods

Nutrition information is listed per serving, unless otherwise noted. Guidelines apply to products approved for advertising to children under 12, unless otherwise noted.

McDonald's

Australian Quick Service Restaurant Industry Initiative for Responsible Advertising and Marketing to Children (Australian Quick Service Restaurant Pledge)

Nutrient criteria are set by the core pledge not the individual company, as follows

Group Calories/ Portion Size Limit Fats Sugars Sodium Nutrient Content/ Additional Guidelines
≤2080 kj per meal for children age 4-8 years; ≤2770 kj per meal for children age 9-13 years≤0.4g per 100 KJ from sat fat≤1.8g per 100 KJ from sugar per meal≤650mgNone